Overall Ranking: 4 / 10
Price: $57 for Lite / $67 for Pro version
Owners: Tommy Hatcher, Paul Ponna, John Gibb and Mo Miah
The Video Wave software was created to bridge the gap between those people that want to produce YouTube videos but either don’t have the technical know-how or just don’t have the time to put into it by offering some automation and shortcuts to the process.
It claims to do a few things for you:
- Pick relevant low competition keywords
- Create videos that utilize high-quality 2D and/or 3D animations
- Connects your new video to the top social bookmarking sites for instant traffic
- “Syndicate” you videos to the top video sharing sites. Also providing traffic along with top rankings.
Though, the real question is, does it actually live up to its promises? I’ll give you my personal breakdown of this product and tell you whether you should buy into it or run away from it.
- Saves you time
- May offer you some cost savings depending on what your other options might be for producing videos (paid products)
- Potential to profit from videos you produce with this software
- Keyword tool is a little iffy on suggestions
- Video editing options provided could lead you to some low-quality production
WHO IT IS FOR
This product could be used by pretty much anyone that isn’t looking to create high-quality productions in which you would require some expensive software and hardware. It could be especially enticing to the crowd that spends most of their time writing content for their website but doesn’t put too much time of focus on producing YouTube videos.
With Video Wave, you work through their video editor to create your YouTube video. Here’s what it looks like:
I’ll go over some of the functions of the buttons shown on either side of the player in the middle.
First, starting with the blue buttons and moving top to bottom, we have:
- The sound/image/clip button. This button basically just allows you to insert one of those things into your video. You can add a sound clip into your video and do a voice over, or you could insert a cartoon clip like the businessman and have him walk around while talking about whatever product you are promoting.
- The import button. This allows you to import things like voice recordings, video recordings, or YouTube media into your video. There is also a text-to-voice option where you type in your dialog and chose a male or female voice to recite whatever you typed in. This could be useful for those that are too shy or have vocal issues.
- The slideshow button. This button provides you with some default slideshows. Basically, if you are looking to add something to your video that is like a PowerPoint presentation.
That pretty much sums up the blue buttons so now we will move on to the green buttons on the right side, again moving from top to bottom:
- The video keyword button. With this button you can type in some generic keywords for your video and it will give you back some keyword ideas as well as the competition for those terms. Basically you are looking for keywords with the lowest competition. There is a problem with this approach though.
The problem is that some of the results they give you are very long-tailed keywords with low competition. You might be thinking, ok so what’s wrong with that. The issue is that some of those keywords they are suggesting, when put through a better research tool, also show as having nearly no traffic.
Low competition is great and should be something you are always trying for, but without any traffic it is pretty much a wasted keyword.
- The editor button. There is a bunch of “bonus” information and instructions provided here basically going over how to use the entire program. They also offer some things like extra images and clips along with some keyword lists.
- The video submission button. This button is used to submit your video various sites like Vimeo and YouTube.
- The social media submission button. This button works much like the previous button but submits your video to social media sites instead. Basically, this just gets you extra reach with your video which hopefully turns into extra views and better rankings.
That pretty much covers the main editor. The rest of it is pretty much what you would expect and are used to from any other video editor software you may have used.
They provide standard support for their product and appear to respond in a timely manner. Hopefully, this remains the case if they stay in business for a longer duration.
With the Lite version you can produce up to 5 videos only, while with the Pro version you can make unlimited videos.
So does this program actually work? I think it does but the question remains, is it worth it? Some of the issues I talked about before are a pretty big deal, at least in my mind.
First, we have the keyword issue. Something that touts making keyword research extremely easy and nearly automated for you isn’t working as well as its claims might lead you to believe.
As I mentioned before, you just type in a generic keyword term for your video. The results you get back are pretty much what you would get back just from doing a google keyword search, just terms encompassing the words you provided. They then offer you a column that provides you competition information. This might seem really nice, but the information provided is extremely basic with no metrics shown.
If you run those same terms into a better keyword research tool you will see that a lot of those phrases categorized as ‘excellent’ get little to no traffic.
If you are looking for an easy to use way to research keywords while getting accurate and detailed results, I strongly suggest you take a look at this tool.
So aside from the keywords, the other issue I have is video quality. Some of the options they offer, like the animations, seem pretty cheap to me. Seriously they just seem choppy and lackluster even though they state they are some of the best 2D and 3D animations available.
Other than that they are like most other businesses out there throwing their sales pitch at you. They promise super fast results and the best results possible.
I would take this with a grain of salt (or a lot of grains) since even with using “loopholes” there are just some things that take time to produce profit.
I would recommend looking at other options for producing and editing video. There are plenty of choices out there for low prices or some that are completely free. Personally, I use a combination of OBS Studio to record and Lightworks to edit/upload my video content. They both work pretty well for me and give me plenty of professional options to make high-quality videos.
If you’re looking for a community to help offer up ideas for video production software, and pretty much anything else related to online business, I recommend this platform.
As always, if you have any comments or questions feel free to leave them in the comment section below. I look forward to hearing from you! 🙂